Il Gusto in Bottega

A shop with a century of history and a heart full of passion

Client: Il Gusto in Bottega
Website:
Date: 2023
Services: Logo, Corp. identity, Creative & strategic ideas

THE CLIENT

A Century of History

We have already said:
“Il Gusto in Bottega has an ancient history and a loyal clientele with whom it has built a relationship of trust. The shop features antique furnishings and collected objects that tell the story of the century behind it.
Its story is also the story of a community.
Every action is guided by respect for the place, its history, and its unique identity.
The place must not be altered or deprived of its character but, on the contrary, should reinforce the perception of sincerity and authenticity of a shop where one feels at home.”

The Values of Our Logo

In this presentation you will see several proposals, apparently different from one another, yet all are variations that respond to shared values: the values of Il Gusto in Bottega.

Our values in a few words:
| history | tradition | authenticity | quality | customer care |

DESIGN

INSPIRATION

Historical Research

A century of history cannot be told in just a few lines.
But it can be evoked through a few images and by recalling, in our logo, the roots of our historic shop.

Il Gusto in Bottega was born in the 1920s.
A time of great change, when style was transitioning from nineteenth-century aesthetics to the forms of Art Deco. Sant’Antioco was immersed in modernization. From a historical archive emerged what could be the earliest ‘graphics’ of the shop